Promoting your Church, Business, or Organization with Facebook
Facebook is a great connection tool not only for keeping up with friends and family but for also for businesses and organizations. Facebook Pages are designed for this purpose and can be an effective way to communicate to your chosen audience. Facebook even provides analytics to see how well you are connecting.
There are a few basic things to do for your page. First select a username to make directing others to your page simpler. Using a username for your page shortens and clarifies the url to the page. To set your username, go to http://www.facebook.com/username/, choose the page you want to set a username for, then check its availability. Choose your username wisely because you won’t be able to change it.
The next thing is to load a cover photo and avatar that tells visitors who you are; your logo for instance. If you don’t have a cover photo or avatar, I can design one for you that will be sized appropriately so you all you have to do is upload it. Contact me for prices.
Social media is a great way for churches to communicate to their membership and others. We tried a couple of alternatives, but our members were already pretty connected on Facebook, so that was the easiest method for us to integrate. Leonard Sweet’s new book Viral has some great advice on using social media for sharing the gospel.
Here’s an article full of statistics from the church point of view, and here is another from Forbes on making the most of your Facebook Page and Timeline.
from my notebook 
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